Miami, February 4th, 2025. Aleph, a leading global enabler of digital advertising, has been selected by TikTok as its exclusive sales partner on several CEE markets, adding Latvia, Estonia, Lithuania, Slovenia, Serbia, Bulgaria, and Croatia to its markets portfolio.
This new mandate comes from the company’s deep understanding of local markets, combined with its commitment to innovation and client success, which have enabled it to consistently deliver outstanding results for its partners.
Rafał Drzewiecki, Country Manager, TikTok CE said: “TikTok's popularity continues to surge across Latvia, Estonia, Lithuania, Slovenia, Serbia, Bulgaria, and Croatia, and we remain committed to supporting these thriving markets as their interest in TikTok grows rapidly. This is why we're unifying our approach to the market, extending cooperation with a trusted partner - Aleph, which now covers ad sales and operational support for clients. This will allow us to immediately provide clients in the region with consistent, high-quality service and help them achieve their business goals."
"TikTok is the leading destination for short-form mobile video, offering brands a unique opportunity to reach and engage communities, becoming a powerful marketing platform. We are excited to strengthen our partnership, working hand-in-hand with the regional TikTok team to provide advertisers and advertising agencies access to best practices, education and hands-on campaign support to seamlessly tap into TikTok's potential and connect with engaged audiences.” said Ignacio Vidaguren, Partner and COO at Aleph.
Note to editors:
Launched in 2019, the Aleph and TikTok sales partnerships now span key markets across APAC, CIS, Europe, and LATAM.
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Adam Bezeczky, Global Communications Manager
About Aleph
Aleph is a global network of digital experts and technology driven solutions that enables the growth of the digital ecosystem. Operating in 130+ countries, Aleph enables media sales and payment services to over 26,000 advertisers and over 3 billion consumers. In addition, Digital Ad Expert, Aleph's premier education platform delivers top-tier, custom-tailored learning programs for individuals for businesses and governments.
About TikTok
TikTok is a leading destination for short-form mobile video content, offering a vibrant platform for creativity and expression. With a global community of users and creators, TikTok provides a diverse range of content and experiences that resonate with audiences worldwide.